Wednesday, 11 November 2026

Gisou Journal

Editorial Standards

How products are selected, described and checked before a page of Gisou Journal is published.

Every page on Gisou Journal is built the same way. We begin with the product information the brand publishes, check the facts we intend to use, and then write the page ourselves. This page describes that process, what it deliberately leaves out and how corrections work.

How products are selected

The guide covers the products in the current Gisou collection: haircare, lip care, body care, hair perfume, mists, styling tools and gift sets. A product is included because it is part of the line, not because we rank it, and a listing is never a recommendation. When a product is renamed or discontinued, its page is updated or removed.

Where two products do the same job, such as the two hair oils or the lip oil and the lip mask, the page describes the difference and leaves the choice to you. An included product is simply one the guide can describe accurately from published information.

Where the facts come from

Product names, sizes, formula descriptions and stated purposes come from the brand’s published product information. Heritage facts come from the brand’s own journal. We may add cautious general knowledge about an ingredient class, such as the role of ceramides in supporting the hair’s lipid barrier, and we keep general statements separate from product-specific ones. We prefer a shorter page that states what is known to a longer one that fills gaps with plausible detail.

What we do not do

  • We do not invent reviews, ratings, awards or results.
  • We do not quote prices in article text; prices belong on the product pages of the shop you buy from.
  • We do not link to external sites, so every link on Gisou Journal keeps you inside the guide.
  • We do not present a brand claim as an independent test. Where a result originates with the brand, we describe the claim rather than adopt it as our own.

How pages are checked

Before a page is published it is read against the product reference for names, sizes and ingredients, checked for broken internal links, and read once more for tone. Technical terms and numbers are verified at the source. A page that cannot be verified does not go up, and an older page is rechecked when the product it describes changes. Every page is also read against the site’s rules: no external links, no unnecessary markup, no prices in prose and no claims the published product description does not support.

Corrections

If a page contains an error, we correct it rather than add a disclaimer. Material corrections are noted at the foot of the page. The guide is independent, so a page is never changed to make a product sound better than its own description supports.